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Just outside of Las Vegas, at the heart of the Red Rock Canyon National Conservation Area, stands a sheer sandstone wall. Striped with vivid reds, oranges, and yellows, and culminating in a graceful arching summit, the stunning rock formation is aptly called the Rainbow Wall, one of Alex’s favorite climbs.
To celebrate pride month we released a new beer taking on the same name, Rainbow Wall. All proceeds from Rainbow Wall will be benefiting Athlete Ally, who’s on a mission to end the rampant homophobia and transphobia in sport and to activate the athletic community to exercise their leadership to champion LGBTQI+ equality.
Today we’re going to take a more in-depth listen to Alex Johnson’s story. You can also check out our recent blog post and film series of Rainbow Wall with Alex too.
To learn more about Athletic Brewing’s award-winning non-alcoholic craft beer, go to AthleticBrewing.com
Best Sellers Pack
Our all-time greatest hits, all in one box. The Best Sellers Pack brings together our most-loved brews—Run Wild IPA, Upside Dawn Golden, Free Wave Hazy IPA, and crisp Athletic Lite. Whether you’re new to Athletic or already hooked, this mix is a one-way ticket to discovering why fans keep coming back. Perfect for sharing, stocking up, or just keeping your fridge loaded with variety.
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